Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are quite similar terms. SEO and SEM are however two different services. They are both forms of internet market focused on improving visibility but operate on different principle. SEO is actually a subset of SEM.
Responsive website Design (RWD) is a web design approach focused at crafting a website to ensure optimal viewing and navigation from a broad range of devices. Optimal viewing in this sense refers to ease of reading and minimization of the need to pan, resize or scroll content to get a better view. This approach maintains the same website URL across the range of devices.
E-commerce has in the recent past become a formidable form of trade. According to eMarketer, Business-to-Consumer (B2C) E-commerce is estimated to have reached $1.471 trillion in the year 2014. Sales are expected to rise to $2.356 in 2018. This not only makes E-commerce a force to reckon with, but also a major tool of sale that every ambitious business must embrace.
We live in a day and age when the lifeline of every business is closely tied to its internet presence. It was estimated that by the end of 2014 there would be 2.92 billion internet users globally. This forms a large pool of market for any product or service. This makes a website the most ideal way in which any business can reach out to existing and potential customers. According to a recent research by IPSOS, 64 percent of small business interviewed said that their sales increased when they established themselves online.
Do you want to integrate Oro with with Magento? Do you want to setup a website form to link submissions directly into Oro? Don’t know where or how to get started? Let’s face it, Oro is an exciting platform and getting started seems like a daunting task! Don’t go it alone! Creating Digital, an OroCRM partner has developed the Oro Jumpstart package.
As Magento’s Imagine Conference wraps up in beautiful Las Vegas its only appropriate I share experience. First off, its official Magento is the largest ecommerce platform and ecosystem in the world. It runs more websites, has more extensions, more community members, and contributes to global commerce second to none. It is refreshing to see the system continue to grow strong.
Creating Digital had the pleasure of attending the first Meet Magento event in the USA this past week. It was a 2 day conference centered around Magento and e-commerce. It was a pleasure catching up with and meeting many colleagues from around the world.
